THE SECRET SAUCE TO MARKETING THAT ACTUALLY WORKS SO YOU CAN LEAVE YOUR COMPETITION IN THE DUST!

The biggest mistake I see business owners make is  starting with What and Where when advertising. They see an advertising source, or a sales person walks into their business and they like what they hear, so they buy advertising. It’s ok to buy advertising, in fact that’s what we sell at Connection Publishing, but you shouldn’t … Continue reading THE SECRET SAUCE TO MARKETING THAT ACTUALLY WORKS SO YOU CAN LEAVE YOUR COMPETITION IN THE DUST!

Short Term GAIN, Long Term PAIN!

I have had quite a few conversations lately with the leaders in my organization about this idea. Often I see people make decisions that satisfy their most immediate need, or more accurately… desire. They, however, may not realize or choose to ignore the fact that immediate decisions can cause more pain in the long run. … Continue reading Short Term GAIN, Long Term PAIN!