You may have heard of the old adage that facts tell and stories sell. And this is true. People want to hear the story behind your brand. It's become even more popular with unique marketing that's happening online with YouTube and different channels where people are using these fun, exciting ad platforms or ad approaches … Continue reading Lesson 5: Facts Tell, Stories Sell
THE 5 Reasons You Aren’t Making Sales!
Sales managers are often faced with the challenge of a representative who seems to be doing the right things but yet isn't making sales. This is the strategy that will help start your people out on the right foot and how to diagnose why someone isn't selling. 1. Know it! Lead the way! A sales leader … Continue reading THE 5 Reasons You Aren’t Making Sales!
I am Just Not Motivated…
How many times have you heard that? or said it? The reality is there is a misconception about motivation. Most people, especially sales people, look for external motivators (income, incentives, awards). While those things can motivate for a short period of time, the results are fleeting. How then can we keep someone (or ourselves) motivated? … Continue reading I am Just Not Motivated…
Decide to BE!
As I carried my sleeping 4-year-old daughter (Now 8) to bed from where she fell asleep, I had an interesting thought. My little girl used to suck on two fingers to go to sleep. She had this habit from when she was very young, in fact nearly from birth. About 2-3 months before, I noticed … Continue reading Decide to BE!
Teach a Man to Fish?
Give a man a fish feed him for a day … don't give a man a fish and feed yourself. He is a grown man and fishing is not that hard. :0) It's the fisherman not the fish! Why is it that people always say those fish are smart? It is not true. Fish are … Continue reading Teach a Man to Fish?
7 Steps to Closing the Sale
This is a simple format that can be duplicated in creating a sales demo. If any of these parts are missing the approach will fall short. Of course before number 1 below the sales person must find a prospect. Then ... 1. Build Rapport People do business with people they know and trust Find common … Continue reading 7 Steps to Closing the Sale